Creative Uses for Video Interactivity Choose a Different Ending is a popular video on You Tube that uses interactivity as an integral element.  The interactivity gives the viewer the ability to control the plot and create whatever story they want to see. If you watch the video, you’ll see that at critical points in the story, the viewer gets to choose what the main character does.  Does he take the knife or not? Does he join the argument or not

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Interactive Video: The Viewer is in Control